The Metaverse: The Dawn of a New Generation of Capabilities

With the significant market opportunity of the metaverse, directors should invest time with senior management to understand and envision the possibilities and prepare for the future. Even if the metaverse does not fully materialize to what some believe is its full potential, it will open up many new possibilities and encourage companies to consider different and creative ways to engage markets, customers and employees.

In this article, we explore the potential of the metaverse and offer steps boards can take to focus on management’s capabilities for monitoring emerging technologies, evaluating potential threats and opportunities, and developing use cases to reality-test opportunities and identify risks.